The goal was to take a font and use that font and only the font to make design that shows off the font. Plus we had to have the history of the font lay out some where in the design. I used color change to bring contrast to the piece with a darker color on one side with the history of copperplate to push that into the background. Then on the other side a lighter color scheme to bring out examples of the font and the font name its self . Finally Scale change was big part of the design for it allow for a more dramatic piece instead of one flat linear piece.